{"product_id":"twenty-ads-that-shook-the-world","title":"Twenty Ads That Shook the World","description":"James Twitchell takes an in-depth look at the ads and ad campaigns and their creators that have most influenced our culture and marketplace in the twentieth century. P. T. Barnum s creation of buzz, Pepsodent and the magic of the preemptive claim, Listerine introducing America to the scourge of halitosis, Nike s Just Do It, Clairol s Does She or Doesn t She?, Leo Burnett s invention of the Marlboro Man, Revlon s Charlie Girl, Coke s re-creation of Santa Claus, Absolut and the art world these campaigns are the signposts of a century of consumerism, our modern canon understood, accepted, beloved, and hated the world over.\"","brand":"Crown Publishing Group","offers":[{"title":"Default Title","offer_id":48833737654477,"sku":"9780609807231","price":19.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0557\/1529\/9533\/files\/imageloader_5edbb179-701d-46fb-b57f-0c84e36ab1f6.jpg?v=1790897522","url":"https:\/\/booksatmidnight.com\/products\/twenty-ads-that-shook-the-world","provider":"Books At Midnight","version":"1.0","type":"link"}