{"product_id":"rules-of-thumb","title":"Rules of Thumb","description":"\u003cp\u003eThere are laws of nature--like gravity, thermodynamics, and Newtonian principles--that help explain our reality. And then there are rules of thumb, many of which cannot be scientifically proven and yet are clearly true. Pocket-sized, practical, and studded with whimsical illustrations, this small but mighty book offers us forty-four of the best unwritten laws and mental models for posterity.\u003c\/p\u003e\u003cp\u003eThese include: \u003c\/p\u003e\u003cul\u003e \u003cli\u003eParkinson's law, which says that any meeting, project, or task will take at least as much time as you've allotted for it.\u003c\/li\u003e \u003cli\u003eThe Pareto Principle, which explains how 80% of your results come from 20% of your efforts.\u003c\/li\u003e \u003cli\u003eAnd Murphy's Law, which dictates that if something can go wrong, it will .?.?.\u003c\/li\u003e \u003c\/ul\u003e\u003cp\u003eSome of these truisms are world-famous; some well-kept secrets. Some are tongue-in-cheek; others imbue wisdom. But they all have one thing in common: They illuminate working life better than any MBA. From KISS (Keep It Simple, Stupid) to the IKEA Effect (we're partial toward things we've had a hand in making), these models will help you manage your time, make smarter decisions, and survive anything the world throws at you.\u003c\/p\u003e","brand":"W. W. Norton \u0026 Company","offers":[{"title":"Default Title","offer_id":48836040818893,"sku":"9781324118077","price":21.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0557\/1529\/9533\/files\/imageloader_27735a2a-e5dd-4049-a840-1da53e25b23c.jpg?v=1790991860","url":"https:\/\/booksatmidnight.com\/products\/rules-of-thumb","provider":"Books At Midnight","version":"1.0","type":"link"}